Dear Reader, There’s a version of me that thrives with dinero self-care. They’ve got a Google Sheet that tracks every account. They believe income is easy to grow. They know reviewing numbers can be a little tedious—but also deeply empowering. And they love making data-informed decisions that allow them to spend with joy. Financial literacy? That’s an interest. Budgeting? A habit. Investing? Automatically. Checking account buffer, sinking funds, debt-payoff plan? All in place. But restorative...
6 days ago • 1 min read
Dear Reader, Right now, I’m in a season of planting seeds—in my business, my body, my marriage, my parenting, and my finances. This isn’t a season of immediate results. It’s a season of experimenting, learning, and trusting that the habits I’m building today will bloom six months from now, a year from now, and definitely five years from now. In my business, I’m testing new marketing strategies and improving client systems because I know that one day my podcast will be in the top 10%, and...
8 days ago • 1 min read
Dear Reader, If Trump’s ongoing attacks on democracy, his fascist rhetoric, and the nonstop political turmoil have left you feeling anxious, overwhelmed, or frozen— I get it. It’s a lot. You might be searching for comfort—through a treat, a trip, or time with a good friend. And I hope you don’t shame yourself for that. Seeking joy is a form of resistance.Rest is revolutionary.Pleasure is powerful. I also know that for many of us, money becomes the one thing we can try to control. You might be...
13 days ago • 1 min read
Dear Reader, If you're unsure whether to lease or buy a car right now, I want to first say:That confusion makes total sense. We're in an economic moment where prices feel unpredictable, loans are more expensive, and choosing between two imperfect options can feel exhausting. It’s okay to feel overwhelmed. You’re trying to be responsible, strategic, and care for your long-term financial security.That’s not easy—but you’re doing the work. Let’s walk through this together. 🚗 Buying a Car =...
15 days ago • 2 min read
Dear Reader, As of 2022, only 24.6% of U.S. households had a Roth IRA. That’s a tiny percentage—especially considering how powerful this account is for building tax-free money at retirement. If you’re able to invest in a Roth IRA, you should. Because with a Roth IRA, the money you invest today grows and can be withdrawn tax-free in retirement. That means you get to keep more of your hard-earned wealth. But I know what some of you might be thinking… “Soledad, isn’t this a bad time to start...
20 days ago • 1 min read
Dear Reader, We all avoid things that make us feel ashamed, overwhelmed, or unsafe. For so many first-gen wealth builders, that avoidance shows up around money. Not because we’re irresponsible. Not because we’re “bad with money.” But because we’ve never been taught how to feel safe while facing our finances. This is called the money avoidance cycle, and it’s one of the biggest blocks to building lasting financial security. What is the Money Avoidance Cycle? It begins with a money issue —...
27 days ago • 1 min read
Dear Reader, There are going to be moments when building wealth feels like too much. Following your financial plan so you can retire early will require deep commitment—and some days, that commitment will feel exhausting. Pursuing a degree to access a higher-paying career while managing work, family, and bills can feel like too much. Reviewing your debt, seeing the interest accumulate, and knowing you don’t yet have the extra cash flow to make a dent can feel like too much. Automating...
29 days ago • 1 min read
Dear Reader, When I first considered combining finances with my partner, I was nervous. I didn’t grow up hearing my parents fight about money—but being raised by a single mother meant I felt the financial stress. I started working young, and from the very beginning, my money was meant to help my mom. That shaped how I approached dinero in relationships—sometimes by taking on too much, sometimes by keeping things separate to protect myself. So trust me when I say: combining finances with my...
about 1 month ago • 2 min read
Dear Reader, You don’t have to be yelled at or harassed for a workplace to be toxic. Sometimes it’s the subtle stuff—the kind that chips away at your confidence and peace little by little: Getting passed over for promotions with no explanation Being left out of important conversations or meetings Watching leadership reward poor behavior while ignoring yours Working late regularly because the workload is unrealistic Feeling anxious every Sunday night about what the week might bring If any of...
about 1 month ago • 2 min read